I thought this article was exceedingly interesting...
http://www.aolnews.com/world/articl.../19612097?icid=main|main|dl1|sec1_lnk3|166857
http://www.aolnews.com/world/articl.../19612097?icid=main|main|dl1|sec1_lnk3|166857
Please see the most recent updates in the "Where did the .com name go?" thread. Posts number 16 and 17.